BREAKING NEWS 🧏➡️LIV Golf to replace Greg Norman with former 76ers, Devils chief executive… full details below 🔻🔻
Multiple reports indicate that Scott O’Neil, who held the same title for the Philadelphia 76ers and the New Jersey Devils from 2013 and 2021, will succeed Norman as the commissioner of LIV Golf. Josh Carpenter of Sports Business Journal had it first.
O’Neil most recently served as CEO of Merlin Entertainments, a London-based theme-park conglomerate. But now he will join LIV and replace outgoing CEO Greg Norman, who will move into a new senior advisory role within the Saudi-backed circuit. How much influence Norman will have in 2025 and beyond remains unclear.
Of course, the PGA Tour is currently in talks with the Saudi Public Investment Fund (PIF), working on how to structure the sport’s future. PGA brass, spearheaded by Commissioner Jay Monahan, former board member Jimmy Dunne, and Policy Board Chairman Ed Herlihy, shockingly announced a framework agreement with the PIF on Jun. 6, 2023. That deal settled all lawsuits and set the course for both parties to strike a concrete, nuanced agreement to settle golf’s current schism between the tour and LIV.
