Collingwood Football Club Addresses Recent Developments: A Commitment to Growth and Accountability
As of June 2, 2025, Collingwood Football Club has not released a public statement regarding an individual or event referred to as “G.” However, the club has been actively addressing various significant matters over the past year, demonstrating a commitment to growth, accountability, and fostering a positive culture both on and off the field.
Addressing Past Challenges: Acknowledging and Learning from Mistakes
In early 2023, the club faced scrutiny following the emergence of footage showing player Jack Ginnivan with an illicit substance. The club responded promptly, expressing disappointment and outlining measures taken, including a suspension for the first two rounds of the 2023 season, a $5,000 suspended fine, and participation in an education program. Ginnivan accepted responsibility for his actions, issuing a public apology to the club, its members, and supporters.
Additionally, in mid-2024, former staff member Mark Cleaver filed a lawsuit alleging racial slurs and physical intimidation by CEO Craig Kelly. The club settled the lawsuit out of court, with both parties agreeing not to comment further. An internal investigation by the club cleared Kelly of any wrongdoing.
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Cultural Reconciliation Efforts: The ‘Do Better’ Report and Barrawarn Program
In response to findings of systemic racism within the club, Collingwood commissioned the “Do Better” report, an independent review that challenged the club to take a leadership position in confronting racism. The club adopted all 18 recommendations from the report, including integrating anti-racism and inclusion into the club’s values and establishing an expert group on anti-racism to advise and oversee policy creation and implementation.
Furthermore, Collingwood launched the Barrawarn Program, meaning ‘Magpie’ in Woi Wurrung, the language of the Wurundjeri People. The program oversees partnerships and activities in support of First Nations people, aiming to promote reconciliation, cultural safety, and unity. Through Barrawarn, the club celebrates the history and legacy of First Nations players, staff, members, and fans, helping to raise awareness of their culture and history.
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Leadership Changes: Welcoming Charlie Gardiner
In December 2024, Collingwood announced the appointment of Charlie Gardiner as the club’s Executive General Manager of Football. Gardiner joined the club following six seasons with the Sydney Swans, bringing valuable experience to the role. He expressed excitement about joining Collingwood and contributing to the club’s future success.
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Commitment to Positive Culture: Apologies and Pledges
In February 2021, following the release of the “Do Better” report, Collingwood’s players issued an open letter apologizing to anyone who suffered racism at the AFL club. The letter, signed by 150 footballers and netballers, acknowledged the club’s past shortcomings and pledged to confront its history to learn, heal, and move forward together.
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Conclusion: A Path Forward
While Collingwood Football Club has not released a statement regarding an individual or event referred to as “G,” the club has demonstrated a proactive approach in addressing past challenges, fostering a positive culture, and promoting inclusivity and reconciliation. Through initiatives like the “Do Better” report, the Barrawarn Program, leadership changes, and public apologies, Collingwood is committed to learning from its past and building a more inclusive and respectful future