The Caitlin Clark Effect Is Real,’ and It’s Already Changing the WNBA
Ticket sales are way up, new TV deals are coming—and the players might actually start getting paid like pros.
On a Monday at the end of April, Caitlin Clark is on the practice court at Gainbridge Fieldhouse in Indianapolis. It’s her second day of training camp as a rookie with the Indiana Fever. During a scrimmage against a squad of male players, she dribbles up the floor, crosses over from her right hand to her left, steps back and sinks a deep three. It’s a signature shot for Clark, one she made hundreds of times in her career at the University of Iowa, seen on SportsCenter highlights and in State Farm ads. Now the Fever, whose season begins on May 14 when the team opens on the road against the Connecticut Sun, expect it to become a fixture in the WNBA.